A couple of weeks ago I took part in Power to the Pixel, a three day Digital Distribution & Film Innovation Forum in London. I gave a 15 minute presentation on the following issues: As technology shifts, audiences are evolving at a startling rate. Who are they, where are they, and what are they doing? How does the media producer keep up with and define their consumption habits and behaviour in order to create compelling interaction and relevant awareness for their work?
Below is the deck I presented:
I also recommend you check out the rest of the presentations on the Power to the Pixel website. Many thanks to Liz Rosenthal and her team for such a fantastic experience. Any questions or comments please post them below, thanks.
This post is tagged analysis, audience, behavior, case study, conference, consumption, demographic, habits, presentation, psychographic
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